Todos los participantes añaden sus ideas, inspirados en eventos virtuales realizados en todo el mundo por los organizadores locales de cada ciudad. La ciudad con más ideas recibirá el premio a la ciudad más creativa.
Trace-ability in big business social/ethical/ecological considerations. Need more visibility in when choosing products and services
Consumers – knowing they are buying a product or service that is within the economic/ecological boundaries.
Businesses – promoting corporate social responsibility and leading by example in industry. Maybe preference on gov contracts/media visibility/tax breaks etc.
In a similar vein to food hygiene certificates/EPC certificates, businesses are scored on their means to operate within the ‘doughnut’ model of economic/ecological sustainability. Consumers will easily be able to access and view business scores before choosing their goods/services.
Greater accountability and transparency for both consumer and business. More sustainably inclined business and greater CSR.